Mindful First Steps
Driven by a love for the environment, Pip & Henry create beautifully stylish, comfortable and responsibly produced shoes for children. Our playful footwear is made from sustainable materials and can be recycled when outgrown. Better yet, if recycled, you will receive £10 off your next order.



The story so far…
We believe the best way to increase children’s awareness of the environment and help them feel empowered to drive change is through playful and fun storytelling.
So alongside our children’s footwear, we pen beautiful stories about Pip & Henry, a little girl and her dinosaur friend embarking on adventures to reduce the number of shoes ending up in landfill, learning about bugs, cleaning up dirty beaches and much, much more.


Hand-drawn prints
We believe in encouraging children’s self-expression and freedom to chase their wildest dreams. Our bespoke prints are colourful, bold and distinct, a magical adventure for little minds.
Designed by our founder Jeroo, each of our shoes exists to give your child the security and inspiration they need to take their Mindful First Steps.
Our most-loved styles
The conscious family blog
Our mission is to help children take their first steps into the world more mindfully. As part of our commitment to this, we’ll be sharing tips, tools, and inspiration to help all of us as families make conscious choices and improve the world for our children.

The Benefits of Finger and Toe Rhymes for Dexterity and Physical Development in Young Children.
Written by Jane Magnani From the moment children are born, they embark on a journey of physical development. Entirely...

The Art of Running
Written by Jane Magnani at Babbu Your little one taking those first steps is an unforgettable moment for any parent! ...

The Art of Walking.
Written by Jane Magnani at Babbu. Your little one taking those first steps is an unforgettable moment for any parent!...

How learning a new language helps kids to learn about the world!
Our children develop so quickly, if we blink we seem to miss it. What starts out as a simple ‘mamma’ or ‘dada’ and...